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    CP+ 2026: Samyang explores four ambitious lenses, from 20-50 mm f/2 to 200 mm f/1.8 OIS. Vote for your favorite.

    CP+ 2026: Samyang AF 35mm f/1.8 P FE, a new Prima lens

    Meike 25, 35, and 56 mm f/1.7 Air: a new range of APS-C lenses… inspired by Viltrox?

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    macOS Tahoe 26: Apple buries the hard disk icon and switches (at last) to SSD

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    Luminar Neo + Mobile: up to 75% instant discount and improved responsiveness

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    Hands-on with the Sigma 85mm f/1.2 DG Art at CP+ 2026: the long-awaited fast portrait lens

    8.8
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    Nikkor Z 70-200 mm f/2.8 VR S II review: perfection made lighter by Nikon

    8.8
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    Tamron 35-100 mm f/2.8 Di III VXD review: an unusual, compact, and powerful zoom lens

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·June 20, 2023

Nikon stands up to AI and reminds us of the unusual beauty of nature and the real world

At a time when photography is under threat from generative AIs such as Midjourney, Nikon is taking a stand against AI with an advertising campaign in Peru. Entitled "Don't abandon the real world", it aims to extol the beauty of nature and reality in the face of the growing use of algorithms to generate artificial images.
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Focus
·February 28, 2025

Sigma CP+ 2025 interview: “With the BF, we want to create a timeless camera”

CP+ 2025 is currently taking place in Tokyo, Japan. Phototrend had the opportunity to speak with Kazuto Yamaki, CEO of Sigma Corp.
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Focus
·February 20, 2026

Interview: from infrared to Graflex, Pauline Ballet and Getty Images offer an alternative perspective on the Milan-Cortina 2026 Winter Olympics

Pauline Ballet is a professional photographer for Getty Images. She is currently covering the Milan-Cortina 2026 Winter Olympics. Interview.
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Plateforme
·June 19, 2025

Veo 3 arrives on YouTube and Canva: generative video takes another step forward

Google integrates Veo 3 into YouTube and Canva: video AI goes mainstream, between express creation, realistic audio and possible drifts on the networks.
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App mobile
·March 4, 2025

Panasonic Lumix Flow: an advanced application for videographers

Alongside the launch of the Lumix S1R II, Panasonic has unveiled the Lumix Flow mobile app. It aims to streamline video production workflows by assisting with scriptwriting, storyboard editing, and video editing.
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Focus
·June 30, 2025

More than 2 trillion photos taken in 2025: mapping a world saturated with images

By 2025, more than 2.1 trillion photos will be captured, according to Photutorial. Smartphones, selfies, networks and memory: deciphering a hyper-photographed planet.
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App mobile
·June 19, 2025

Adobe Firefly comes to mobile: generative AI now in your pocket

Firefly arrives on iOS and Android: Adobe extends its generative AI to all designers, with mobile creation, commercial security and Cloud synchronization.
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App mobile
·February 10, 2025

Sony enhances its Creators’ Cloud: direct transfer to Google Drive and Lightroom without a computer

Sony has just announced a major update to its Creators’ Cloud. The new version now enables users of certain Sony devices to transfer their images and videos directly to Google Drive and Adobe Lightroom without needing a computer or card reader. This is a great leap forward for photographers and videographers looking to streamline their workflow.
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Focus
·April 22, 2025

Panasonic CP+ 2025 interview: Lumix promotes the message of “shoot and share without editing”

The CP+ 2025 show allowed us to talk to Mr. Toshiyuki Tsumura, Executive Vice President and Director of Panasonic's Imaging Business Unit.
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Focus
·March 11, 2025

Canon CP+ 2025 interview: “There is a high demand for vintage-looking cameras”

During CP+ 2025, we had the opportunity to meet Canon Corp's management team, composed of Go Tokura, Manabu Kato, Yasuhiko Shiomi, and Tetsushi Hibi.
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Focus
·April 28, 2025

Nikon CP+ 2025 Interview: “We’re Exploring AI Applications for Image Selection”

On the sidelines of CP+ 2025, we interviewed Mitsuteru Hino, head of UX planning and in charge of product planning for camera bodies at Nikon Corp
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Focus
·March 28, 2025

Sony CP+ 2025 interview: “the FE 28-70mm F2 GM offers intense, beautiful bokeh”

At CP+ 2025, we spoke to Yu Takae, Senior Manager in charge of ILC product planning at Sony Corp.
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Plateforme
·July 2, 2025

Lifetime photo storage: pCloud launches a special offer for Bastille Day

Photographers, secure your images with pCloud: lifetime cloud storage up to 10TB, at a discounted price for July 14.
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Focus
·March 7, 2025

OM System CP+ 2025 interview: “the OM-3 is a camera with an authentic and creative focus”

During CP+ 2025, we were able to meet Kazuhiro Togashi, Vice President of product planning and brand strategy and Sandro Rymann, Sales Head of EMEA and Americas at OM Digital Solutions.
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Latest news

CP+ 2026: Samyang explores four ambitious lenses, from 20-50 mm f/2 to 200 mm f/1.8 OIS. Vote for your favorite.

Sigma CP+ 2026 interview : “It’s the accumulation of experience that makes the product so much different”

CP+ 2026: Samyang AF 35mm f/1.8 P FE, a new Prima lens

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CP+ 2026: Samyang explores four ambitious lenses, from 20-50 mm f/2 to 200 mm f/1.8 OIS. Vote for your favorite.

Sigma CP+ 2026 interview : “It’s the accumulation of experience that makes the product so much different”

CP+ 2026: Samyang AF 35mm f/1.8 P FE, a new Prima lens

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