NASA has released "Hello, World," the first photo of Earth taken by a human crew since "Blue Marble" in 1972. On social media, users are saying the planet looks duller. Lighting, Ektachrome film vs. digital sensor, EXIF data: a comprehensive photographic analysis of this viral comparison.
At CP+ 2026, we sat down with Keiya Nishimura, head of product development at Tamron Co., Ltd. It was an opportunity to discuss the design of the new 35-100 mm f/2.8, the long-awaited arrival of the Tamron Lens Utility app on iOS, and more strategic topics.
At CP+ 2026, we sat down with four Nikon engineers to discuss the development of the Nikkor Z 70-200mm f/2.8 VR S II.
Canon CP+ 2026 Interview: "Collaboration with new lens manufacturers will intensify" on the RF mount
CP+ 2026: Canon answers our questions about the EOS R6 Mark III, new RF lenses, opening the mount to third-party manufacturers, and its AI roadmap.
2025 was a milestone year for OM System, with two camera bodies and four lenses released in a single year. At CP+ 2026, we sat down with Kazuhiro Togashi and Nobuaki Tanaka to discuss OM System strategy.
At CP+ 2026, we met Toshiyuki Tsumura, Panasonic's Executive VP of Imaging, to discuss the S1 II and S1R II, the L-Mount Alliance, the L² Technology partnership with Leica, and the brand's strategy.
·
Launched in late 2025, the Samyang AF 24-60 mm f/2.8 FE zoom, designed with Schneider-Kreuznach, focuses on compactness. Here is our full review.
At CP+ 2026, we sat down with Jun Watanabe (Product Planning Group Manager, X Series), Makoto Oishi (Product Planning Manager,...
The Viltrox AF 85mm f/2 Evo is a portrait-dedicated prime lens. It aims to deliver a compact form factor without sacrificing ergonomics or image quality. Here is our full review.
At CP+ 2026, Sony’s Senior Manager of ILC product planning, Yu Takae, shared insights with Phototrend regarding the latest developments of the photo division.
·
At CP+ 2026, Samyang presented several 3D-printed prototypes of potential future lenses that are both highly ambitious and very mysterious.
CP+ 2026 has just wrapped up in Yokohama, Japan. Phototrend was on the ground and had the opportunity to sit down with Kazuto Yamaki, CEO of Sigma Corp.
Sigma completes its f/1.2 trilogy with a surprisingly compact 85mm DG Art lens. We got our hands on the prototype at CP+ 2026 in Yokohama: first impressions of a portrait lens that breaks the mold in this segment.
·
Canon is making waves in Yokohama with its Analog Concept Camera, a prototype whose design is reminiscent of medium-format film cameras.

















