Firefly, Adobe’s generative AI, is now available on iOS and Android. Presented atAdobe MAX London, Firefly on mobile is part of a clear strategy to make Firefly an ubiquitous platform for visual content creators.
An AI generation engine turned creative platform
Launched in March 2023, Adobe Firefly began life as an image generator based on text prompts, integrated into Creative Cloud software. In the space of two years, it has evolved into a complete multimedia generation suite: images, videos, audio and vector graphics.
Version 3, rolled out in April 2024, marked a leap forward in terms of visual finesse and creative diversity, with more photographic and customizable renderings.
Firefly mobile: creation, collaboration and continuity
The new Firefly mobile application lets users generate visual content directly from their smartphone. They can create images from text, extend or transform photos with generative fill, or produce short videos from still images.
Designed with mobility in mind, the application synchronizes with Adobe’s Creative Cloud. A project started on the move can be resumed on the computer, and vice versa – a key advantage for photographers, art directors or nomadic designers. In addition, Firefly Boards, an AI-assisted collaborative moodboarding feature (currently in beta), will soon enhance the mobile experience.
Business security and choice of AI models
Adobe continues to insist on Firefly’s commercial security. Unlike other solutions, its AI models are trained exclusively on licensed content – notably fromAdobe Stock. This guarantees copyright-compliant use, which is crucial for image professionals.
The application also lets you choose your AI model. In addition to in-house models, Adobe integrates partners (Google, OpenAI…) to expand creative possibilities. In fact, with the launch of Firefly on mobile, Adobe will be adding the following AI models: Ideogram, Luma AI, Pika and Runway, offering designers even more choices in terms of styles and aesthetics.
Prices and availability
Adobe Firefly is now available on iOS and Android, in addition to the web version. The mobile application works on a credit system: basic access is free, with the option of subscriptions for intensive use (from €11.08 / month for 2,000 credits).
Some Creative Cloud offers – such as the forthcoming Creative Cloud Pro – or Adobe Stock and Adobe Express also benefit from a certain number of credits included, depending on their offer.
